Welcome to Coach Jeff Higuera


This site is dedicated to your fitness and performance success.  For almost two decades Coach Jeff Higuera has been an industry leader in the business of fitness and sports performance.

From NBA Champions to MLB All-Stars to NFL Pro-Bowlers, to CEO's, to Professional Dancers, to Pageant winners, to helping people lose 1000's of pounds collectively, Coach Higuera has dedicated his life to coaching others to become the best version of themselves.  His niche is simple.  He coaches and develops a particular mindset.  That who is committed and willing to be the best they can become.


 education and partners

Owner and Partner Competitor Performance Academy, Winter Springs Florida

University of Northern Colorado, BA Kinesiology

NASM Performance Enhancement Specialist

Precision Nutrition Level 1 Certified

Functional Movement Screen Certified

Certified Speed and Agility Coach

ProCoach Online Nutrition Coaching

Brand Ambassador for Moment Sports


A lifetime of dedicated coaching

Coach Jeff Higuera is the current and former performance coach of numerous elite and professional athletes, CEO's, and other high-level professionals looking to improve their performance in sport and life.  His trusted coaching and programming has attracted professionals from all over the world to train with him.  It is his constant pursuit of improvement, experience in working with elite level competitors, desire to get the most out of his athletes, and ability to connect and relate that separates him apart.